What if your cause could connect and convert authentically?
You started your mission-driven business to make a difference, not just money.
But somewhere between staying true to your values and needing to turn a profit, marketing starts to feel... icky. Inauthentic. Like you're selling out your cause.
Here's the thing: you don't have to choose between purpose and profit.
I'm a PhD consumer behaviorist who specializes in mission-driven marketing that feels authentic to both you and your customers—especially female buyers who care deeply about the brands they support.
Mission-Driven Marketing is where we turn your cause into your competitive advantage.
I analyze how female buyers connect with mission-driven brands and create strategies that tap into their desire to support meaningful causes.
Values-Based Customer Psychology
You get a system for sharing your mission and impact in ways that build trust, create emotional connection, and drive action—not just awareness.
Authentic Storytelling Framework
We identify the intersection of your mission and your customers' values, creating authentic messaging that resonates without feeling preachy or sales-y.
Purpose-Led Brand Strategy
HOW IT WORKS
We design marketing funnels that position purchasing as participation in your mission, making customers feel good about buying from you.
Impact-Driven Conversion Strategy
Authentic marketing that serves your mission and your bottom line
Most mission-driven brands feel like they have to choose between staying true to their values and making money.
But what if your mission could be your biggest marketing asset?
With Mission-Driven Marketing, I help you authentically communicate your impact in ways that inspire action and drive sustainable revenue
How can you market your mission without feeling salesy?
How do you turn values into conversions?
What makes female buyers choose mission-driven brands?
Contact for pricing
"Think Katie's work is just for women? Think again. I'm a man (obviously), and my business tripled, too!"
Made six figures:
Joshua
HERE'S THE struggle
Perfect For:
Social enterprises and B-Corps
Sustainable and eco-conscious brands
Nonprofits seeking sustainable revenue
Purpose-driven female entrepreneurs